Social Media and the Rise of the Finfluencers

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All Courses Available iOS/Android Web

All Courses Available iOS/Android Web

About This Course

COVID-19 has dramatically altered the way we behave, some think for good. These changes impact all industries, including the financial services industry, where the rapid increase in digital adoption has changes the way we engage with one another and with our clients.

This CLE course, presented by FINRA staff and industry analysts, will explain how social media and its influencers are changing the industry.

The course will discuss the newest developments, effective compliance practices and how to manage social media obligations. Digital activity supervision and communications related to social media influencers will be addressed, as will recent regulatory guidance for digital communications and social media.

The course will also address the questions that are raised by the increase in investor engagement with social media as a source of information and a tool. Recent FINRA guidance related to these topics will be presented.

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