Florida CLE - Media and Advertising Courses

This is a listing of Media and Advertising CLE Courses for Florida. Please make your selection below of Florida CLE courses. Click "Add To Cart" to purchase Individual CLE Courses. For more information about a particular CLE course, click on the "More Info" link. Click the "Preview" button to view a short preview of the course.

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Media and Advertising Courses

  • "Ambush Marketing" and the Olympic Games: Drawing the Lines for Advertisers, Official Sponsors, and Rights Holders

    It’s been said that the biggest winner in any Super Bowl is not the teams, but the advertisers. The marketing race that has sprung up in international sporting events such as the Olympic Games, the FIFA World Cup and the Super Bowl has almost eclipsed the games themselves and the stakes are only getting higher. This CLE course will explain the battle between official even sponsors and non-sponsoring brands and how exclusive rights owners can legally protect their investment. With specific refe... More Info

    $55
    1.5General Credits
    Self-Report
  • 8 Privacy and Advertising Tips for the Games Industry

    Gregory Boyd and Daniel M. Goldberg of Frankfurt Kurnit, in partnership with the Entertainment Software Rating Board (ESRB), present a fascinating CLE course on the most pressing privacy issues related to video games and online advertising. Intended for lawyers and laypeople, the course will explain the impact of the GDPR on online advertising as well as projections of the impact of the California Consumer Privacy Act which goes hand-in-hand with the increased focus of regulators, consumer adv... More Info

    $55
    1.5General Credits
    Self-Report
  • A Funny Thing Happened on the Way to the Courthouse

    “Are they serious?” It’s supposed to be easy to answer whether an advertisement is being facetious or not. It’s supposed to be clear. But what if what the elements the advertiser assumes is obvious “puffery” is not so clear to the consumer? How do you ensure your humor has the consumer laughing and not insisting that you substantiate your claims? Rick Kurnit addresses all of this and more in this enjoyable CLE course which outlines both sides of the comedic divide. The course will explain how to... More Info

    $55
    1.5General Credits
    Self-Report
  • Beyond the Printed Page: An Overview of Licensing Comic Book Properties to the Film, Television Industries

    Some of the most popular movies, toys, television shows and videogames on the market today are based on comic books and their heroes. As their popularity grows, they are also the perfect targets for unlicensed derivative products such as fan art and merchandise, which generally results in infringement suits. This CLE course, designed to provide a look into the key issues involved in merchandise licensing of comic book properties will discuss how to preserve chain of title, audiovisual agreements... More Info

    $55
    1.5General Credits
    Self-Report
  • Branding and Business, with a Primer on Non-Use Due to Covid-19

    Selecting a distinctive brand for a business’s services and products requires creativity and skill. This CLE course will help businesses as well as their counsels on the key elements to consider as well as how to protect the brands once they’re created. Federal and state trademark registration issues will also be discussed, as well as how to assess branding as a business grows and develops. Brand growth potential and strategies for preventing infringement will also be discussed. More Info

    $55
    1.5General Credits
    Self-Report
  • Deflategate & The Limits of Commissioner Power

    The uproar over deflated footballs in the 2015 AFC Championship Game marked a turning point in the once all-consuming power of sports league commissioners. The involvement of Super Bowl quarterback and media darling Tom Brady only drew further public attention to legal issues such as contract, labor, arbitration, mediation and procedural law all raised by the incident and legal battle that followed. This CLE course, presented by sports attorney Robert Boland, will discuss all of these issues as... More Info

    $55
    1.5General Credits
    Self-Report
  • Ethics of Social Media: What Attorneys Need to Know

    Social media has vastly altered the way we communicate as well as how we search for and gather information. For attorneys, an understanding of how social media works can be a key element in building a business or a legal suit. This CLE course will explain the various types of social media and how they can be utilized in marketing, discovery, communications and legal actions. The course will also explain the potential ethical issues in using social media and how to avoid actions that may result i... More Info

    $65
    1.5Ethics Credits
    Self-Report
  • Everything You Always Wanted to Know About #Hashtags But Were Afraid to Ask

    Hashtags are a critical component to advertising today. With one simple symbol, they offer a vast world of information including content, data, geography, and categorization. But all that information sharing can also pose a legal risk for advertisers by violating state and federal advertising laws and infringing on the rights of third parties. This CLE course, presented by Frankfurt Kurnit’s Jeffrey A. Greenbaum and Hannah Taylor, will present the best practices for using hashtags, explain the l... More Info

    $55
    1.5General Credits
    Self-Report
  • Getting the Deal Done: A Discussion of Common Pitfalls Facing Dealmakers When Negotiating Film and TV Deals

    The smallest details can trip up even the most seasoned attorneys and case law is filled with examples of destroyed relationships, undone deals and expensive disputes resulting from lack of attention to common agreements. This CLE course will focus on some of the most prevalent legal and business pitfalls facing dealmakers, particularly those related to media figures such as producers, writers, directors and financiers. The course will review co-production agreements, including how to avoid gett... More Info

    $55
    1.5General Credits
    Self-Report
  • Hot Topics in Broadway Law: Attack of the Coronavirus

    The spread of COVID-19 impacted every industry across the country and the theater industry was in no way exempt. Long-running shows like Wicked and Hamilton closed and new productions were shut down before they could open creating a complex web of legal issues. This CLE course will present the various issues currently facing the theater industry including the role of unions, intellectual property protection, live-streaming performances, contractual obligations, refunds for cancellations, insur... More Info

    $55
    1.5General Credits
    Self-Report
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