Alabama CLE - Media and Advertising Courses
This is a listing of Media and Advertising CLE Courses for Alabama. Please make your selection below of Alabama CLE courses. Click "Add To Cart" to purchase Individual CLE Courses. For more information about a particular CLE course, click on the "More Info" link. Click the "Preview" button to view a short preview of the course.
Alabama CLE
Accreditation Info
Courses purchased through UnitedCLE.com are provided and fully accredited by The National Academy of Continuing Legal Education, an Alabama State Bar Accredited CLE Sponsor. To view our full accreditation details please .
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On-DemandOnline & iOS/Android App
Trademark Basics for Corporate Counsel
The acquisition, protection and licensing of trademarks rights, whether for new products or ventures, is an essential element in any business venture. This CLE course, presented by Frankfurt Kurnit’s Catherine M.C. Farrelly and Donna A. Tobin will explain trademark essentials such as how to obtain a trademark, enforcements to prevent loss of rights including issues of “genericide”, infringement monitoring, benefits, corporate transactions, license drafting, international licenses, recent decisio... More Info
$291General Credit -
On-DemandOnline & iOS/Android App
Website Terms of Use and Privacy Policies
The always agreed to but rarely read Terms of Use or Terms of Service purport to act as a contract between a website sponsor and the user. The contract is essential to website sponsors, particularly to those where goods are sold, but are only enforceable under specific conditions. This 3 part CLE course will begin with the contractual terms that muse be included in the Terms of Use and will then briefly discuss procedures to ensure the Terms of use are effective under precedents of the federal d... More Info
$291General Credit -
On-DemandOnline & iOS/Android App
Bitcoin: Time For Lawyers To Take A Byte
With the emergence of blockchain technology, the Internet of Value has replaced the Internet of Information and the Internet of Things. It has thoroughly transformed our economic system with cryptocurrency being the hottest topic in financial news. The ethical issues involved however, have barely been discussed. This CLE course will address the opportunities as well as the risks for lawyers in the cryptocurrency and blockchain space. The course will offer an overview as well as... More Info
$291.1General Credits -
On-DemandOnline & iOS/Android App
Sports Marketing & Media's Top Legal Issues
Marketing around sporting events is a well-known and often powerful tool in media planning. But recent incidents have shown that even experienced marketers can find themselves in legal trouble when implementing marketing campaigns around sporting events. Such issues may arise from a misunderstanding of governing body rules, changing intellectual property rules, local practices and culture and other missteps can damage and sometimes sever relationships and lead to costly disputes. This CLE course... More Info
$291.1General Credits -
On-DemandOnline & iOS/Android App
Sports Marketing & Media's Top Legal Issues: Analyzing the Past and Preparing for the Future
The marketing machine surrounding sporting events is dynamic and lucrative. Yet even the most experienced marketers can find themselves in legal trouble when marketing around sports. Complicated governing body rules, the nuances of local practices and the increasingly detailed and evolving intellectual property laws can all serve to trip up marketing professionals. Mistakes can derail deals, destroy relationships and result in expensive disputes. With so much at stake, agencies, individuals, b... More Info
$291.1General Credits -
On-DemandOnline & iOS/Android App
Unfair, Deceptive, or Abusive Acts or Practices: “I’ll Know It When I See It…”
One of the most important regulations in the mortgage industry, UDAAP or Unfair, Deceptive, or Abusive Acts or Practices impacts every other lending regulation including marketing, fair lending, licensing and communication). It also impacts every aspect of the lending cycle. The regulation, however, is fairly subjective and difficult to defend against. This CLE course will explain how the regulation operates in practice and provide critical knowledge for lending and real estate lawyers... More Info
$291.1General Credits -
On-DemandOnline & iOS/Android App
A Funny Thing Happened on the Way to the Courthouse
“Are they serious?” It’s supposed to be easy to answer whether an advertisement is being facetious or not. It’s supposed to be clear. But what if what the elements the advertiser assumes is obvious “puffery” is not so clear to the consumer? How do you ensure your humor has the consumer laughing and not insisting that you substantiate your claims? Rick Kurnit addresses all of this and more in this enjoyable CLE course which outlines both sides of the comedic divide. The course will explain how to... More Info
$291.2General Credits -
On-DemandOnline & iOS/Android App
"Ambush Marketing" and the Olympic Games: Drawing the Lines for Advertisers, Official Sponsors, and Rights Holders
It’s been said that the biggest winner in any Super Bowl is not the teams, but the advertisers. The marketing race that has sprung up in international sporting events such as the Olympic Games, the FIFA World Cup and the Super Bowl has almost eclipsed the games themselves and the stakes are only getting higher. This CLE course will explain the battle between official even sponsors and non-sponsoring brands and how exclusive rights owners can legally protect their investment. With specific refe... More Info
$291.25General Credits -
On-DemandOnline & iOS/Android App
Everything You Always Wanted to Know About #Hashtags But Were Afraid to Ask
Hashtags are a critical component to advertising today. With one simple symbol, they offer a vast world of information including content, data, geography, and categorization. But all that information sharing can also pose a legal risk for advertisers by violating state and federal advertising laws and infringing on the rights of third parties. This CLE course, presented by Frankfurt Kurnit’s Jeffrey A. Greenbaum and Hannah Taylor, will present the best practices for using hashtags, explain the l... More Info
$291.25General Credits -
On-DemandOnline & iOS/Android App
Beyond the Printed Page: An Overview of Licensing Comic Book Properties to the Film, Television Industries
Some of the most popular movies, toys, television shows and videogames on the market today are based on comic books and their heroes. As their popularity grows, they are also the perfect targets for unlicensed derivative products such as fan art and merchandise, which generally results in infringement suits. This CLE course, designed to provide a look into the key issues involved in merchandise licensing of comic book properties will discuss how to preserve chain of title, audiovisual agreements... More Info
$291.3General Credits
